HAIDILAO INTELLIGENT RESTAURANT TABLEWARE
海底捞智慧餐厅餐盘
Client
Haidilao
Year
2018
Role
Project Manager &
Industrial Designer
Disciplines
On-site Immersion
User Research & Analysis
Journey Map Summary
Initial Ideation
Mock-up Test
Concept Development
Industrial Design
CMFP
Implementation Consultant
Project Management
Haidilao started the intelligent restaurant in Beijing and tried to use automation and standardization to maintain service quality and increase efficiency. The task of this project is to design an updated tableware series to coordinate with the robotic arms and logistics platform in Haidilao intelligent restaurant. This new design aims to optimize both Haidilao restaurant intelligent kitchen system and user experiences, in the meantime improve the products visual appearance and display method of different types of food. The clients hope the new design can reflect the brand image and underline Haidilao innovative leadership role in the market.
海底捞是一家世界知名的专注于火锅的餐饮公司。几年前，海底捞在北京开了智慧餐厅，通过自动化以及标准化来保持服务品质和提升工作效率。本项目的任务是为海底捞智慧餐厅设计一套升级版餐具系列来配合机械臂和物流运输平台的运转。新的设计旨在优化海底捞智慧后厨系统以及用户体验，同时提升产品视觉化外观以及不同菜品的呈现方式。客户希望新的设计可以体现品牌形象以及凸显海底捞在市场中创新的领导地位。
On-site Immersion in Haidilao Intelligent Restaurant
Research in Intelligent Kitchen & Central Kitchen
Restaurant Manager & Customers Interviews
Tableware Journey Map
Haidilao Intelligent Restaurant
1 / FILLING
备菜装盘
-
The tableware needs to accommodate all the dishes in the Central Kitchen.
2 / TRANSPORT
装车运输
-
Put all the prepared dishes into the cabinet which contains rack, and use car transport them to intelligent restaurant.
3 / RECEPTION
收货分拣
-
Check with dishes, deliver them to the intelligent kitchen, and deliver some other foods to normal kitchen.
4 / INTELLIGENT KITCHEN
智能厨房
-
Robotic arms take out dishes from the rack of cabinet, and put them on conveyors.
Normal Kitchen
普通厨房
To prepare the freshly made dishes.
Central Kitchen
5 / DISHES EXPORT
出菜端口
-
The chef will take over dishes from the end of conveyor and double check with the display. Sometimes they had to manually adjust dishes.
6 / SERVING DISHES
上菜传菜
-
Serving robot will serve dishes automatically, and waiter or waitress will support robot during peak times.
7 / PLACEMENT ON TABLE
桌面摆放
-
Waiter or waitress will organize tableware and save more space for new dishes to bring a good dinning environment for customers.
8 / CLEARING TABLE
餐桌清理
-
Clean up the table at once after customers leaving.
9 / COLLECTION
餐具回收
-
Collect all kinds of tableware and sort out the tableware of Central Kitchen.
Dishwashing Room
店内清洗
-
To wash the normal tableware of intelligent restaurant.
10 / TRANSPORT
装车运输
-
Put all the empty tableware into the storage box, and use car transport back to the Central Kitchen.
11 / CLEANING
餐具清洗
-
Use pipelining dish-washer to clean up and dry the tableware to prepare for the next time.
I used the journey map of intelligent tableware to analyze research findings and summarize insights.
Discussed with Haidilao chef and be aware of the principles of dishes display.
Initial Ideation & Sketching
3D Printing Mock-ups & Dishes Display Test
Prototyping & Pilot-run Verification Test
Mass Production
Variations & Concepts
The convex & concave design of plate and cover can ensure the stability of stacking during the process of logistics.
Different stacking methods can achieve maximum utilization of space, thus reduce the logistics cost further.
